PRIVACY NOTICE
Bloodmoon Studio Company Limited develops and publishes social games for mobile devices. This Privacy Notice describes how we collect, store, use, disclose, and process personal information of our users in connection with our products and services.
Limited Data Collection
We only collect essential data needed to provide our services
No Data Selling
Your personal information is never sold to third parties
Secure Storage
All data is encrypted and stored with industry-standard security
Your Control
Access, modify, or delete your data anytime
This Privacy Notice covers our product offerings including our website and mobile games provided on various platforms, as well as any other Bloodmoon Studio product or service that posts or links to this Notice (each a "Service," collectively, the "Services"). If you have questions regarding this Notice or our collection and use of personal information, please contact us as described in the "Contact Us" section below.
PERSONAL INFORMATION WE COLLECT AND HOW WE OBTAIN IT
We gather personal information about you through various interactions with our Services. This includes details collected automatically, such as data about your activity, preferences, and how you navigate our platform. In some cases, we collect personal information directly from you, such as when you create an account, complete a user profile, or provide details during gameplay. Additionally, we may acquire information from external sources or third parties to enhance your experience.
A. Information We Collect Automatically or Provided by You Directly
Registration Details
If you create a user profile ("Account"), you may provide personal details such as your name, username, email address, password, or other information to verify your access. This can be done via in-game prompts, which you can skip if preferred. Your username and public profile may appear in social features like leaderboards, messaging, or user-to-user interactions, depending on your settings.
Address Book Information
We may provide you with the option to import your contacts or manually input email addresses to help you find and invite friends to join the Services. This data is usually gathered through third-party mobile tools and is stored to facilitate connections between you and your contacts. It is your responsibility to ensure that sharing this information complies with applicable laws.
Technical and Usage Information
When using our Services, we may collect technical data about your device or system, such as your IP address, device ID (e.g., Google Advertising ID), operating system version, and approximate location inferred from your IP address. We also gather usage statistics, such as the links, items, and features you interact with ("Clickstream Data"). Emails we send may include tracking pixels to monitor engagement.
Payment Information
When you purchase our Services, such as virtual goods or currency, we collect non-financial transaction details, including the item purchased, its price, and the date of the transaction. Payments are facilitated by third-party processors, such as Google or Apple, which handle your financial details directly. This information is not shared with us.
Information Collected by Customer Support
When you contact our Customer Support team, we collect the information you provide, such as your name, email address, and username or ID number. We also gather details about your gameplay or activities within the Services. Any correspondence you share with us will be stored to help address your support request.
Communication Preferences
We may collect information about your communication preferences and interests that you choose to share, such as when you opt-in for newsletters, updates, or notifications about new features or promotions.
Surveys, User Research, Competitions, and Promotional Events
If you participate in surveys, user research projects, contests, or promotional events, we may collect personal information such as your name, email, phone number, address, and postal code to enable participation and communication. Participation in these activities is entirely voluntary.
B. Information We Collect From Other Sources
We may gather additional information about you from external sources, including other users who choose to share their contact lists, third-party services like digital advertising providers, and social media platforms. This data may be combined with information you have provided directly to us to improve your experience and personalize the Services.
C. Sensitive or Special Categories of Information
We generally do not request or collect sensitive or special categories of personal information. However, you may choose to share such information with us, for example, when interacting with our Customer Support team. Depending on the jurisdiction, sensitive information could include data related to health, genetics, biometrics, or precise location.
D. Information You Choose to Share on the Services
Some features of our Services, such as chat rooms, messaging, and community forums, enable you to interact and share content with others. Any personal information you choose to make publicly visible, such as posts, comments, or profile details, may be accessed and used by others. Please be cautious about sharing sensitive information in these public spaces.
HOW WE USE YOUR INFORMATION
We utilize the information collected through our Services for the purposes outlined in this Notice or as communicated to you.
Service Delivery
- • Create and manage your accounts
- • Connect you with other users
- • Improve and maintain our Services
- • Respond to customer inquiries
- • Prevent fraud and ensure compliance
Marketing and Advertising
- • Deliver targeted advertisements
- • Notify you about offers and events
- • Send promotional materials
Research and Development
- • Create anonymized data for analysis
- • Combine data with third-party information
- • Analyze survey feedback
Compliance and Protection
- • Ensure legal compliance
- • Protect rights and property
- • Enforce terms and combat fraud
SHARING OF YOUR INFORMATION
We may share the information we collect with the following third parties for the specified purposes:
Service Providers
We may share your information with service providers that perform services on our behalf, including platform providers, hosting services, customer support services, analytics services, and marketing partners.
Affiliates
We may share your information with our parent company(ies), affiliates, or subsidiaries.
Payment Processors
We may share your information with third-party payment processors that process payments you make in our Services.
Advertising Partners
We may share your information with advertisers, ad exchanges, and other ad technology companies that require the data to select and serve relevant advertisements to you and others.
Government Entities/Law Enforcement
We may share your information with law enforcement and public authorities, as we believe in good faith to be necessary or appropriate for compliance and protection purposes.
ONLINE ADVERTISING
Interest-Based Advertising
Interest-based advertising in the Services may involve sharing your data with third parties like ad networks and social media platforms to display tailored ads. This data, often collected via cookies and tracking technologies, includes device details, geolocation, and browsing activity. It is used to personalize ads, improve ad relevance, and support analytics.
Social Media Widgets/Plugins
Our Services may integrate social media plugins like Facebook, Google, Instagram, and Twitter. These platforms may collect data about your visit to our Services, set cookies, or use tracking technologies. Interactions with these features are subject to the privacy policies of the respective social media companies.
Cross-Device Linking
We, or our third-party partners, may use cross-device tracking to link your activities across devices. This enables a seamless and consistent advertising experience tailored to your interests.
Opting-Out of Interest-Based Advertising
To manage data collection for interest-based advertising, you can adjust device settings or use industry platforms like About Ads or Your Online Choices. Note that opting out doesn't eliminate ads but may reduce personalization.
Managing Cookies
We use cookies to inform, optimize, and display ads based on your past visits to the Service. You can manage cookies through your browser settings or mobile device preferences. If you reject all cookies, you may not be able to use certain features of our websites and services.
DATA RETENTION
We store data on servers located in various countries where our affiliates, agents, or service providers operate. Personal information is retained as long as needed for services, compliance with legal obligations, dispute resolution, or agreement enforcement. Once no longer required, the data is deleted, destroyed, or anonymized. Anonymized data, which cannot identify you, may be used indefinitely without additional notice.
CHILDREN'S PRIVACY
The Services are not intended for children under the age of 16 (or a higher age as required by applicable laws). We do not knowingly collect personal data from children or allow them to use our Services. If we become aware of unintentional data collection from a child, we will delete it immediately. If you suspect we might have collected information from or about a child, please contact us at contact@bloodmoon.mobi to address the issue promptly.
THIRD-PARTY WEBSITES AND SERVICES
Our Services may include links or integrations with third-party websites or services, such as those from our business partners. When you interact with these third parties, any information you provide goes directly to them. Please note that we are not responsible for the privacy practices or content of these third parties. We strongly recommend reviewing their privacy policies and terms of service to understand how they manage your personal information.
TRANSFER OF PERSONAL INFORMATION OUTSIDE YOUR COUNTRY
We may transfer your information to countries or jurisdictions where we or our service providers operate, including cloud storage providers and advertising partners. Data protection laws in these countries may differ from those in your location. To safeguard your personal data, we implement measures such as standard contractual clauses or other recognized safeguards in compliance with applicable laws.
MANAGING YOUR INFORMATION
Information-Related Requests
If you wish to review, change, or correct your information, or withdraw your consent for processing, please contact us by following the instructions provided in the "Contact Us" section below. This enables us to address your request promptly and in compliance with applicable laws.
Deleting Your Account
If you would like us to delete your information, you may send an e-mail to contact@bloodmoon.mobi and place "Delete My Account" in the subject line. Please note that, if you proceed with the deletion of your account, you will no longer have access to the game account or services associated with your account. All your progress in the game and any unused virtual items will be lost and we may not be able to restore them in the future. Please note that your information, for example records pertaining to payments or customer service matters, may be retained for legal and accounting purposes.
UK, EEA AND SWISS DATA PROTECTION RIGHTS
If the processing of personal information about you is subject to UK or European Economic Area (EEA) or Swiss data protection law, you have certain rights with respect to that data:
- • You can request access to, and rectification or erasure of, personal information
- • If any automated processing is based on your consent or a contract, you have a right to transfer or receive a copy of the personal information in a usable and portable format
- • If processing is based on your consent, you can withdraw consent at any time for future processing
- • You can object to, or obtain a restriction of, the processing of personal information under certain circumstances
- • You have the right to opt-out of marketing communications we send you at any time
- • You have the right to complain to a supervisory authority about our collection and use of your personal data
To make such requests or contact our Data Protection Officer, contact us at contact@bloodmoon.mobi.
SECURITY OF YOUR PERSONAL INFORMATION
We have implemented commercially reasonable precautions designed to protect the information we collect from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. Please be aware that despite our best efforts, no data security measures can guarantee 100% security. You should take steps to protect against unauthorized access to your password, mobile device and computer. You should never share your password with anyone or use the same password with other sites or accounts.
EFFECTIVE DATE; POLICY CHANGES
Each time you use our Services, the current version of the Privacy Policy will apply. This Privacy Policy is subject to change from time to time. Unless stated otherwise, our current Privacy Policy applies to all information that we have about you. If we make material changes to the Privacy Policy, we will provide notice or obtain consent regarding such changes as may be required by law.